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1. In your opinion, why do manufacturers use multiple brand names
for drug products containing the same active ingredient?
| Manufacturers like to use multiple brand names because
it is easier for the prescribers to remember them for each indication. |
11 - AGREE
14 - DISAGREE |
| Manufacturers use multiple brand names so they can negotiate
profitable co-licensing and marketing agreements. |
22 - AGREE
3 - DISAGREE |
| Manufactures are concerned with various patient populations
and the social stigma of certain conditions requiring medications
for treatment. |
15 - AGREE
10 - DISAGREE |
| Manufacturers use multiple brand names to make their investors
think they actually are marketing a completely 'new' product. |
17 - AGREE
8 - DISAGREE |
| Manufacturers use multiple brand names to better their
chances of being added to various "formularies" for institutions
and third party payers. |
16 - AGREE
9 - DISAGREE |
2. When processing payment from third-party payers for prescription
medications, having two brand names for one active ingredient can be complicated
and error-prone.
3. When a generic equivalent product becomes available, having two
brand names for one active ingredient can be complicated and error-prone.
4. Are you aware of confusion that occurred as a result of a third
party payer being billed for a medication that was "covered" instead of
the product containing the same active ingredient with the indication
that is not "covered" by the insurers? (e.g., a patient receives a prescription
for WELLBUTRIN instead of ZYBAN for smoking cessation)
5. Are you aware of medication errors that occurred in which having
one brand name for a medication containing a single active ingredient
with multiple indications was a contributing factor? (e.g., AREDIA)
6. If a medication has multiple different indications, each with different
dosage strengths, and different dosing frequencies, it is safest to use:
| one name for this product |
17 |
| two or more names for this product |
8 |
7. If a medication has multiple different indications, each with different
dosing frequencies, but the same dosage strengths, it is safest to use:
| one name for this product |
21 |
| two or more names for this product |
4 |
8. If a medication has two indications, each with different dosage
strengths, but the same dosing frequency, it is safest to use:
9. Are you aware of medication errors that occurred in which having
two brand names for a medication containing a single active ingredient
was a contributing factor? (e.g., ZYBAN and WELLBUTRIN)
10. Patients/caregivers would prefer one name for one active ingredient,
regardless of the number of indications.
11. Prescribers would prefer one name for one active ingredient, regardless
of the number of indications.
12. Pharmacists would prefer one name for one active ingredient, regardless
of the number of indications.
13. Nurses would prefer one name for one active ingredient, regardless
of the number of indications.
14. Are you aware of medication errors that occurred in which having
one name with multiple suffixes/modifiers (e.g., Wellbutrin XL, Wellbutrin
SR or Cardizem CD, Cardizem SR, Cardizem LA) for a medication containing
a single active ingredient was a contributing factor?
15. A company plans to market a new indication for an already approved
medication. Generally, they should
| use new name |
4 |
| use same/existing name |
20 |
| use same/existing name with a suffix/modifier |
1 |
16. A company plans to market a new dosage formulation for an already
approved medication. Generally, they should
| use new name |
6 |
| use same/existing name |
8 |
| use same/existing name with a suffix/modifier |
11 |
17. A company plans to market a new dosage strength for an already
approved medication. Generally, they should
| use same/existing name |
24 |
| use same/existing name with a suffix/modifier |
1 |
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